Analysis
Bringing data and real-world insight together to understand where your community or business is and where it’s headed.
— About our analysis
An overview
Data is everywhere. How a community uses it is where art meets science. We pair secondary data with primary research such as stakeholder interviews, site visits, on-the-ground observation, to tell your community’s real story and predict where it’s headed. That combination helps clients expand the tax base, diversify the local economy, and attract the right kind of investment.
— What we offer
Our analysis services
Market, Economic & Fiscal Impact Analysis
Measuring the real return on public and private investment such as direct, indirect, and induced impacts on the local economy.
Targeted Industry Analysis
Understanding your market’s competitive advantage by learning which sectors are strong, which are emerging, and where to deploy limited resources.
Housing Market Study
Understand current housing needs, anticipate future demand, and identify practical ways to expand housing options.
Community Assessment
Reviewing a community’s plans, policies, and marketing efforts to find where they conflict, with a short- and long-term plan to align them.
Financial Feasibility Analysis
Evaluating whether a project can succeed based on market demand and workforce availability to costs and community insight.
Development Site Analysis
Determining the highest and best use for a property, backed by a financial analysis and a prospect list for future tenants.
— Our work
The Work Behind the Decision
See how our research and analysis have helped clients evaluate opportunities, guide investment, and plan for what’s next.
- Appleton, WI
analysis
City of Appleton Housing Market Analysis
As part of Appleton's 2016 downtown Comprehensive Plan update, we ran a full market analysis covering retail, commercial, and housing — block by block, not citywide averages.
That granularity paid off: the study derived business-cluster recommendations by block, giving the City a plan it could act on street by street instead of guessing at a one-size-fits-all fix.
Elkhorn, WIanalysis
City of Elkhorn Commercial Market Analysis
Learn about the Elkhorn projectElkhorn needed a clear-eyed read on its retail and commercial business community — where the gaps were, and what was holding downtown retail back from being sustainable.
The study brought the community's real strengths and opportunities to light, giving Elkhorn what it needed to encourage growth across every sector.
- Mukwonago, WI
analysis
Village of Mukwonago
Mukwonago needed a full market analysis of its retail and commercial gaps and prospects, paired with strategies for infill development and redeveloping blighted properties.
The result is a playbook the Village and its surrounding business district can use again and again — a clear, data-backed guide for attracting business, visitors, and investment downtown.
- Merrill, WI
analysis
City of Merrill Housing and Commercial Property Assessment
Blighting conditions on Merrill's east and west sides called for a full housing and commercial property assessment, built on secondary data and a citywide survey.
That assessment shaped robust rehab programs and new development on selected sites — a plan implemented over six years, on time and on budget.
- Crow Wing County, MN
analysis
Crow Wing County Housing Market Needs Analysis
Eighteen municipalities, one housing market — we reviewed municipal code and zoning across all of them to identify policy roadblocks in four sectors: affordable and cost-burdened housing, middle-income and workforce housing, an aging population, and seasonal workers.
Officials and staff walked away with a shared understanding of the need and the tools to advance their goals in tandem — proof that no two markets, even neighboring ones, need the same solution.
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