• Redevelopment
  • Economic and Business Development
  • Grant Writing and Administration
  • Housing
  • Marketing
  • Financial Tools
  • Planning
  • Retail Support
  • Other Experience
  • Redevelopment

    The Redevelopment Resources team has worked for over 20 years to achieve the redevelopment of selected neighborhoods, business districts and historic properties, with much of the work focused in downtown Wausau, WI. There a total redevelopment value of over $100 million has been achieved.

    Some of the most notable redevelopments include the redevelopment of a site on which Wausau Benefits located its office building development, the Jefferson Street parking structure and retail space, the Marathon County, WI Public Library headquarters, the Dudley Office Tower, the Eye Clinic of Wisconsin headquarters and clinic, The Palladian (retail/ office/ condominium) development, the Jefferson Street Inn hotel development, and downtown Wausau’s 400 Block City Square green space. In various communities, RR team members have financed 12-15 historic/commercial building renovations to a high level of quality and finish.

    Manufacturing sites are also included in the redevelopment portfolio, including the former Marathon Rubber Manufacturing Redevelopment project consisting of an approximate $500,000 acquisition, demolition, clean up and new construction of affordable housing and a neighborhood park.

    Another housing project was facilitated at the former Wausau East High School site in the heart of Wausau, WI. Redevelopment of a former K-Mart grey-field property into 100 units of new affordable apartment units on Grand Avenue in Wausau, WI turned a vacant big box into a vibrant neighborhood and included city participation valued at $250,000.

    A central city project was conceived and successfully completed around the $800,000 Pine Bar/Jefferson Elementary School redevelopment project which consisted of a public/private partnership with Wausau School District, City of Wausau and private property owners to eliminate blighted properties and reclaim land for school use.

  • Economic and Business Development

    Redevelopment Resources has extensive and varied direct experience with Industrial, Commercial and Incubator development. The projects listed here are a sample of the type of work done.

    A Corporate Headquarters and Manufacturing facility consisted of 370,000 sq. ft. valued at $30 million included wetland delineation, Tax Increment Financing, land assembly and site preparation incentives. Other projects include a Corporate Headquarters and Distribution Facility of 53,000 sq. ft. using a Reverse TIF (or developer funded) contribution; a Corporate Headquarters and Manufacturing Facility on five acres of industrial park property totaling 80,000 sq. ft. with the City contributing land and storm-water retention pond Construction.

    Team members have overseen the development of vacant farm land into industrial development, closed over 30 industrial development deals, totaling over 3.5 million square feet of development, facilitated development of buildings from 5,000 sq. ft. to over 500,000 sq. ft., with recruitment of businesses employing between two and 1200 employees. We’ve also negotiated wetland delineation and remediation, storm water retention ponds, purchased industrial property, and collaborated on design and installation of infrastructure on industrial park property.

  • Grant Writing and Administration

    A difficult and challenging area of work has been met with success through the efforts of the Redevelopment Resources team. Vast experience with application and administration of wide variety of public and private grants includes EDA Title I Grant, Multiple UDAG opportunities, WIS DOT Harbor grants, LAWCON grants, HUD CDBG Grants, CDBG Entitlement programs (ongoing administration included), multiple Wisconsin Dept. of Commerce Community Based Economic Development (CBED) grants, WIS DOT Transportation Enhancement Grants, multiple private sector grants, EDA Special Project Grants, and Congressional earmarks.

    Administration of grants includes CDBG, Continuum of Care (COC), Neighborhood Stabilization Program (NSP), and other state housing and homeless programs.

    Members of the Redevelopment Resources team have established a system for pursuing Department of Defense contracts with United States Navy and Army Corps of Engineers as prime contractor and subcontractor. Through this work, a private sector manufacturing company was awarded multiple Critical Safety Item and Critical Application Item Contracts and acquired a contract with Lockheed Martin as subcontractor for Critical Safety Item supply.

  • Housing

    Housing is an important component to every community, which with the proper attention can help serve a variety of housing needs and provide the appropriate balance for retail and commercial districts. Beginning in 1989, Redevelopment Resources team members developed one of Wisconsin’s most productive affordable housing programs to include a homeowner down payment program, a rental rehabilitation program, a home owner rehabilitation program, crisis housing (homeless shelter, safe house, and Women’s Community support), housing for disabled children, and a 36-unit senior residential care apartment complex. In addition, the public housing programs at the Wausau Community Development Authority and City of Stevens Point, WI Community Development Authority have been successfully administered through the work of a member of the Redevelopment Resources team.

  • Marketing

    Members of the Redevelopment Resources team have created and updated economic development web sites, developed marketing brochures and award-winning specialty advertising items and utilize specialized marketing pieces to promote vacant and available property in communities to site selectors and potential tenants.

    We also have represented clients and communities at numerous industry-specific trade shows marketing sites, buildings and development projects to potential end users.

    Redevelopment Resources works to communicate effectively with internal and external audiences to achieve community buy-in, promote local assets and position communities for business attraction, workforce attraction and investment attraction. Press releases and multi-media campaigns have been utilized as tools to promote people, places and communities.

  • Financial Tools

    The team at Redevelopment Resources has the experience and can assist your community capitalize and manage revolving loan funds, and micro loan funds. We have managed Community Development Block Grant (CDBG) Entitlement programs and special project funds for a variety of communities.

    To assist with project funding, we have experience with Tax Increment Financing. We’ve written, amended and managed variety of TIF Plans, and engaged in deal structuring including pay-as-you-go, or developer financed TIF projects.

    We have structured deals on the community side of the table as well as the business side of the table and have achieved win-win situations utilizing a variety of financing options, including Industrial Revenue Bonds, Section 108 loans for CDBG entitlement communities, and Tax credit programs/projects.

  • Planning

    Over 32 years of preparation of plans that address land use, circulation, infill, commercial and mixed-use development, neighborhood and city center revitalization, housing, urban and architectural design, and TND and New Urbanist principles are within the experience set of the Redevelopment Resources team.

    We have significant expertise in public process facilitation and developing public/private partnerships and a strong emphasis on meaningful and effective public participation and stakeholder coordination throughout the planning process.

    Organizational strategic plans and business planning are also available through Redevelopment Resources. We have developed economic development action plans for communities such as Marshfield, WI, Watertown, WI and Portage County, WI to name a few.

    Business planning for manufacturing companies, restaurants and other commercial businesses is also among our skills.

    As a subset of planning, market analysis as conducted by Redevelopment Resources is a highly sought after service of our firm. Dozens of communities throughout the Midwest have secured our services for market analysis work, as have many private companies, developers and non-profit organizations.

  • Retail Support

    Redevelopment Resources is fortunate to have a resident retail consultant to assist Main Street businesses and communities with retail space planning & design, downtown revitalization, and conducting educational seminars. We have experience developing and promoting beautiful environments that work efficiently, keep occupants healthier and more productive, while serving the greater global goal of 'conscious living.'

    Work includes serving as a consultant on sustainable design issues (commercial and residential), conducting lectures, writing articles, and creating films on the topic. Additionally, there is vast experience as a designer and consultant to retailers and professionals in the retail field, helping maximize the effectiveness of image, interior layout, décor, and finite budgets. We have hosted educational seminars, interactive workshops and consultations for consumers, community groups, and trade associations, nationally, including serving as a consultant and speaker for the National Main Street Center since 1995.

  • Other Experience

    Public Speaking

    Our team members are available to speak to your group or present a webinar on topics reflective of our expertise.

    Business Recruitment Seminars

    Deb Ersland has taught dozens of communities the how and why of business recruitment in a half-to-full day seminar. Empower your downtown business owners through this hands-on retreat.

    Economic Development Committee / Board Retreats

    If you would like to conduct team building or impactful strategy development sessions with your board, we can lead the process and end the event with actionable activities to meet your goals.

    Focus Group Facilitation

    Several of the Redevelopment Resources team members are experienced at focus group facilitation with multiple groups of varying sizes.

    1-Day Economic Development Summits

    Customize a summit to your city, county, region or statewide organization through Redevelopment Resources!

    Liaison to Business and Property Owners

    We can represent your business district or individual members during periods of redevelopment and construction, or during environmental impact studies, corridor studies and other potentially challenging times.

    Owner Representative for In-Fill Retail/Residential Projects

    experience includes projects such as Passeggio Development, Brady Street, Milwaukee, WI working for Julilly Kohler, Owner.


“Our Adaptive Reuse Policy had been in place for over eight years. We had a sense it was a good program but wanted to quantify results across the spectrum. The team at Redevelopment Resources reviewed the entire program in-depth and were able to showcase its impact on the community through research, interviews, comparisons with peer communities, and analysis of national, regional and local data. The program had a significant effect on Erie County’s economy, and we were able to share that story with our stakeholders, thanks to Kristen and Mary’s work.”
- Steve Weathers, President and CEO, Erie County Industrial Development Agency
“The team at Redevelopment Resources conducted an in depth market analysis on our city and provided us with valuable insights and recommendations to put the data to work. We are now better equipped to meet existing business needs and attract new business to our community. They also provided realistic tactics we can employ to make lasting changes in our community for the benefit of all residents and visitors. Thanks RR!”
- Brian Olson, Mayor, City of Elkhorn, WI
“Working with the team at Redevelopment Resources completely met and surpassed my expectations. I knew from other clients that we were teaming up with a top-notch firm that had the breadth of expertise and level of customer service that we wanted and needed for such an important project for our community and my organization’s programming. In addition to reinforcing the recommendations received from other clients, Kristen and Mary provided an experience and delivered a product that demonstrated how much energy they put into getting to know our community. They pulled layers upon layers of data, asked for my input related to local dynamics and priorities, and helped us understand what the data meant and how our community should use the information. My stakeholders are incredibly pleased with the final product, and my credibility as an economic development practitioner was reinforced because I selected such a professional, experienced firm that gave us great tool with immense value for the community. I would work with them again without hesitation and recommend them to any peer organization.”
- Cecilia Harry, Executive Director, Greater Fremont Development Council, Fremont, NE
"...THANK YOU for all your help with the Idle Sites Grant. Lots of good things happening in Merrill thanks to you and Redevelopment Resources!"
- Mayor Bill Bialecki, City of Merrill, WI
"Working with Mary Rajek from Redevelopment Resources, along with Ronald "Bud" Gayhart from Wisconsin Small Business Development Center, has been a pleasure. The information [they provided to our business for new market development] was very thorough. [We appreciated] the follow up... which included going over the information and how best to use it with step by step procedure. They had answers for all the questions I had, if not right away, within a few days. They also made sure that we understood the answers. It has been a pleasure working with them both."
- James R. Dupke, Wire Products Manufacturing. Corporation
“The Village of Pulaski is pleased to have Redevelopment Resources working in the community as an extension of our staff, creating and implementing economic and community development initiatives for the village. Since they arrived in the summer of 2013, we've doubled their time in the community because we like what we see so far and good things are happening here.”
- Reed Woodward, Village President
“Redevelopment Resources’ work on the City’s Economic Development Action Plan was professional, customized and realistic. They listened and provided a usable strategy and action plan to guide our efforts well into the future. They recommended steps that are bold but implementable and provided organizational structure solutions to facilitate the implementation of the strategy. Their work went beyond our expectations.”
- Jason Angell, Director of the Planning and Economic Development Department and Steve Barg, City Administrator, City of Marshfield, WI
"We have found the team at Redevelopment Resources to be a valuable partner as they provided great technical assistance, during the initial creation of our Economic Development Organization. They supported our start-up, giving guidance that included city interaction and committee structure that would support our vision. The year was a great success and we have a roadmap to use in moving forward. We will continue our relationship with Redevelopment Resources in the future!"
- Kim Erdmann, Executive Director, Watertown Economic Development Organization
"Redevelopment Resources assisted the Whitewater Community Development Authority through a leadership transition with an extensive executive search. They provided excellent guidance and assisted in securing a top notch Executive Director who is a perfect match for our community and its needs. Redevelopment Resources team members are professional, experienced and provide a high level of customer service."
- Jeff Knight, Chairman, Community Development Authority for the City of Whitewater
"Redevelopment Resources did a tremendous job in working with the Community Development Authority Board for policy updates, organizational structure, strengthening the agency, compliance with current federal guidelines and general education of board members. After four months of involvement from Redevelopment Resources, we now have a much more effective, efficient organization to carry out the very important development and redevelopment work that needs getting done."
- Mayor Andrew Halverson, City of Stevens Point, WI
"Redevelopment Resources met with our City Council and provided insight and advised the City on important issues of future growth and financing measures. Thanks for the work you did in directing our steps ... we're headed in that direction, and progress is in MOTION!"
- Mayor Karyn Hippen, Thompson, ND
"Redevelopment Resources has provided excellent assistance to the City of Merrill toward our urban renewal and revitalization efforts. They have advised and resolved issues on downtown and west side blighted buildings, drafted an RFP to facilitate a redevelopment project, prepared CDBG grant applications to the State, and secured a housing developer to revitalize an historic building. They are now working with individual building owners on targeted building renovations, providing valuable guidance to the Mayor, City staff, and property owners."
- Kathy Unertl, Finance Director/Redevelopment Authority Secretary
"Personal attention. Impartial recommendations. Targeted experience. These qualities are ones the City of West Bend sought and ultimately found when we contracted with Redevelopment Resources. Of their government constituents demand Value, Transparency, and Results. Redevelopment Resources helped my office, the City Council and Administration deliver on these expectations in a timely and professional manner. We are pleased with the relationship we have developed and look forward to partnering again in the future."
- Mayor Kraig Sadownikow, City of West Bend
"I am very pleased with the work that Redevelopment Resources provided to Downtown Eau Claire Inc, and the South Barstow BID District on a new downtown master plan. They engaged a good representation of downtown stakeholders in the process and listened carefully to the comments. The local sub-committee responsible for working closely with Redevelopment Resources felt they got more than their money worth of work product. In addition, Redevelopment Resources has started introducing us to potential developers and partners that can help us implement our new downtown plan."
- Mike Schatz, Economic Development Director, City of Eau Claire

What We Offer

From the public to the private sectors, we have services for every organization. You can utilize members of our team as an extension of your staff, or obtain aid in big picture planning, focused strategy, or action plan development. We can navigate you through complex municipal processes or challenging funding scenarios.

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